Women's
Herstory
Month

Women's
Herstory
Month

Celebrating HER Story

Many of us grew up with some form of paper doll, with the options to dress her generally limited to different colored dresses and stereotypical roles. Today, women do it all and gender is no limitation to what is possible in one’s career or personal life. OUTFRONT reflects this reality with the reimagination of the paper doll.

Our Women’s HERstory campaign utilizes the paper doll aesthetic as a symbol of stereotypes being broken by modernizing the style of the illustrations. The dolls pictured showcase the wide range of attributes that make up women, from different careers and hobbies, to aspirations, to different ethnicity and sexual orientation.

The designs can be seen on billboards and transit across America starting on International Women’s Day and throughout the rest of March.

Download or print your very own paper dolls, for your children or yourself! Share your creations with us by tagging us on Instagram @oufrontmediausa.

THE CAMPAIGN IN ACTION
WEGETYOU.COM/OUTFRAME

Every woman has her own story or path. We are proud to celebrate Women’s HERstory Month. Whether a doctor, a mom, or a government employee, women are multidimensional and know no limitations.

HERstory: We’re not playing.

MEET OUR HERSTORY MAKERS
Dessadfs.

asdfasfasf adf asdf asdf

Thank you!