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 Jodi Senese

​​​​Jodi Senese

Executive Vice President, Chief Marketing Officer

Jodi Senese  

As the CMO, Jodi Senese oversees all aspects of marketing including research, advertising and creative services, and is integral in developing new business strategies for the company.  Responsible for leading the  rebrand of OUTFRONT Media, she launches new company initiatives including the insights community and an in-house creative boutique. Senese has over thirty years of experience in the out-of-home industry, formerly as Executive Vice President/Marketing at CBS Outdoor, Executive Vice President/Marketing at TDI and Vice President/Marketing at Gannett Outdoor.

Senese began her career at New York Subways in 1981. She is very involved in industry leadership and serves on the executive committee of the TAB and served as Chairwoman of the OAAA Marketing Committee from 2009 till 2013, and is the 2013 recipient of the prestigious OAAA Marketing Award. Jodi is a 1981 graduate of Rutgers University. She currently lives in Katonah, NY with her husband, two children and dog, Bello.

Posts​ written by: Jodi Senese

17 Jan 2019 How Technology, Location and Creativity are Defining OOH in 2019​​
03 Oct​ 2018 We Get You America: Outfront Media's Evolution and Reboost​​
06 Sept 2018 OUTFRONT Studios: We Get Creative​​
14 Feb​ 2018 OOH Trends That Turn Up the Heat for Valentine's Day​​
19 Jan 2018 "Three Billboards" Replaces Burma-Shave as Top Sequential Billboard Campaign​​
22 Dec​ 2017 Top Campaigns of 2017 by the Most Successful Companies in the OOH Market​​
28 Sept 2017 A Historic Future​​
28 July​ 2017 Emojis, GIFs and Memes: The Rise of Digital Culture in Offline Advertising​​
​29 Mar 2017 Spring Awakening: Time to Reclaim NYC Outdoor Advertising​​
​14 Feb​ 2017 Looking Beyond Millennials to the Future — Gen Z​​
​07 Dec​ 2016 Celebrity Street Cred: Why It’s Different This Time Around​​
​01 Aug​ 2016 What Pokémon GO's Marriage of Offline and Online Worlds Means for Advertising​​
​​07 July​ 2016 How Your Brand Can Slay Like Bey​​​​
​06 May 2016 Luxury Brands and OOH​​​​​
​02 May 2016 The Branding Power of Out of Home
​13 Apr 2016 MOOHBILE: Combination of OOH Mobile
​04 Mar 2015 Spotlighting Mobile’s Larger Role in Out-of-Home Marketing -- Jodi Senese, CMO, Outfront​​​​

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