BUS

BUS

Connecting with people throughout their daily journey

Buses are essentially moving billboards, and with 49% of consumers researching advertisers after seeing OOH*, buses are the perfect canvases for amplifying brand messaging. They follow people throughout the day, canvassing the busiest areas of our cities and providing exposure to local commuters, drivers, and people on the street as they go about their daily lives.

  • Bus advertising is a unique opportunity to go where people are, throughout their journey, sharing your messaging in all the areas in which they live, shop, work, love, and play.
  • Big, bold, in your face every day, and yet bus advertising is not an obtrusive medium - it’s part of our everyday life outdoors and offers information in a unique and powerful format.
  • A notable strength of bus advertising is its constant ability to find a crowd and its capacity to provide continuous exposure in multiple locations.

Explore our bus advertising to share your messaging and drive greater brand awareness and resonance by mingling with your audience in ways in which other media formats cannot.

SOURCE: THE HARRIS POLL AND OAAA, 2021  

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