Mobile Reporting

Mobile Reporting

Key Metric Mobile Reporting Insights

OUTFRONT understands the importance of making data-driven mobile marketing and advertising decisions. Knowing who you’re reaching and when, and what actions that audience is taking, is crucial to maximizing your return on investment. OUTFRONT Mobile reports on all the key metrics that matter most, including:

  • Number of views and clicks on your ad
  • Ad click-through rates (CTR)
  • Number of secondary actions on our dynamic landing page
  • Secondary action rates
  • Engagement by location, day of week, targeting tactic, store visitation, and much more!

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