Digital Street
Furniture

Digital Street
Furniture

Connect with pedestrians and vehicular traffic alike!

Digital Street Furniture enables advertising that connects with consumers on an intimate, face-to-face level. Options such as digital bus shelter and digital urban panel advertising provide impact to a mass vehicular and pedestrian audience.

Why Digital Street Furniture?

Whether providing broad-based coverage in many markets or targeted to a single neighborhood, Digital Street Furniture advertising is as perfect for high-end fashion and entertainment as it is for packaged goods.

The latest Neilson study on DOOH found that among consumers noticing digital street furniture:

  • 51% noticed digital street furniture ads that gave directions to a store, business, or restaurant
  • 65% of them immediately visited the business after viewing the ad
  • 92% of those visiting the business made a purchase
  • 62% of viewers with smartphones have engaged in actions on their mobile device after seeing a digital street furniture ad in the past year

  • SOURCE: SOURCE: OAAA.ORG

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