Digital
Billboards

Digital
Billboards

Why Digital Billboards?

Digital Billboards are changing the OOH landscape by having the ability to change advertising content using digital technology. Digital billboard advertising content is static and in instances has multiple advertising messages presented in rotation every few seconds.

  • Digital billboards add an extra layer of timeliness and relevance to your campaign through a digital execution.
  • Easily change creative messaging based on triggers such as time of day, weather, or sports scores.
  • Digital bulletins deliver high impact creative that is sure to excite and delight your target audiences.

The Effectiveness of Digital Billboard Advertising

Through the latest Neilson study on DOOH, among consumers noticing digital billboards reported:

  • 52% noticed digital billboards that gave directions to a store, business, or restaurant
  • 57% of them immediately visited the business after viewing the ad
  • 93% of those visiting the business made a purchase
  • 52% of viewers with smartphones have engaged in actions on their mobile device after seeing a digital billboard in the past year

  • SOURCE: SOURCE: OAAA.ORG
Larger Than Life

Digital Billboards have revolutionized the industry with cutting-edge technology and premier locations in the most desired markets.

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