Entertainment

Entertainment

Media and Entertainment Advertising

Digitally-native streaming services and entertainment companies are turning to traditional media, such as billboards, to launch their programming. Everyone is out and about, eager to experience as much entertainment as possible. According to the OAAA, 30% of consumers become aware of OOH via movie advertisements, and 44% of consumers look at OOH when they advertise concerts. Media giants are bringing their ads to OOH's big canvases and seeing even bigger results. OUTFRONT is driving results by using targeted OOH assets in order to reach viewers where it matters and when it matters.

SOURCE: SOURCE: OAAA, HARRIS POLL 2021

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Entertainers Love OOH

68% of families watch paid streaming video services with their children. Make your medium stand OUT against your competitors by creating eye-catching OOH ads. Teaming up with OUTFRONT’s creative gives endless opportunities to reach binge watchers and popcorn watchers alike.

SOURCE: MINTEL FAMILY ENTERTAINMENT REPORT 2021

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We Get You Entertainers

From blockbusting movies to new music to jam to on your commute, we help drive awareness and impact for the entertainment industry. From showstopping billboards to interactive bus shelters, this category knows how to grab the attention of movie watchers and music streamers.
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