WE DELIVERED OVER 2.5 MILLION IMPRESSIONS DURING A FOUR WEEK CAMPAIGN
Zeno Gym is a local at home workout system that launched in early 2020. Within 30-days of launching, their per month revenue quickly scaled to six figures. They turned to OOH to highlight the release of their new line of at-home workout products.
INSIGHTS
RESULTS
6
Contracted units
2.5M+
Impressions delivered
SOURCE: GEOPATH
DISCLAIMER: OF COURSE, THE RESULT OF ANY CASE STUDY ARE SPECIFIC TO ITS FACTS. WE CAN’T GUARANTEE THAT ANY OTHER CAMPAIGN WILL DRIVE SIMILAR RESULTS, INCLUDING INCREASED TRAFFIC, END-USER ACTIVITY (CLICK-THROUGH OR SECONDARY-ACTION RATES), OR REVENUE.
STRATEGY & TACTICS
THE FACTS
The Right Media
Zeno Gym blanketed the market with both Bulletins and Posters. This allowed them to utilize extensions to highlight their product’s versatility and ease of use.
The Right Locations
They focused on highly populated and trafficked areas to target young, fit, residential communities such as Hillcrest, Pacific Beach, Normal Heights, and Pt. Loma.
The Right Creative
With the help of STUDIOS, our in-house agency, Zeno Gym’s creative was out-of-the-box, fresh and eye-catching.
United States
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