United States
WE DROVE CLIENT INQUIRIES TO WAEPAOVER THE COURSE OF THEIR CAMPAIGN
WAEPA wanted to increase brand awareness, reach their target audience of federal civilians, and promote open memberships by adding OOH to their robust media mix.
WAEPA used a mix of bus media, rail media, and mobile to saturate the city of Washington, DC with their OOH ads.
Working alongside traditional OOH, we also ran a mobile proximity campaign geofencing government buildings and downtown areas to reach federal employees multiple times a day.
We absolutely would recommend OUTFRONT Media. In DC alone, it is an ideal way to get your brand out between the buses and certainly the Metro. OUTFRONT Studios did a fantastic job with designing our signage, and the installment for our campaign was fast.”
- Shane Canfield, CEO, WAEPA
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