UHealth Sylvester

UHealth Sylvester

WE DROVE OVER 1.8 MILLION IMPRESSIONS

UHealth - Sylvester wanted to raise brand awareness as well as promote advancements in treating cancer within South Florida. Their hard work has helped to develop better cancer treatments while in pursuit of a cure.

INSIGHTS

RESULTS

57%

ESTIMATED LIFT IN CTR

1.8M+

MOBILE IMPRESSIONS

SOURCE: OUTFRONT MOBILE NETWORK, INTERNAL STUDY [2018]

DISCLAIMER: OF COURSE, THE RESULT OF ANY CASE STUDY ARE SPECIFIC TO ITS FACTS.  WE CAN’T GUARANTEE THAT ANY OTHER CAMPAIGN WILL DRIVE SIMILAR RESULTS, INCLUDING INCREASED TRAFFIC, END-USER ACTIVITY (CLICK-THROUGH OR SECONDARY-ACTION RATES), OR REVENUE. 
STRATEGY & TACTICS

THE FACTS

Branding and Promotions

OOH assets were utilized in high traffic areas as well as local surface streets in Downtown Miami

Strategically Placed

Proximity targeting was utilized to geofence schools as well as OOH locations

Mobile Video

A video was utilized within the mobile campaign promoting cancer treatment and survivor stories
CASE STUDIES

ADDITIONAL CASE STUDIES