United States
WE HELPED REACHED OVER 227M CONSUMERS THROUGH SOCIAL MEDIA FOR SKIMS.
To celebrate the 1 year anniversary of the brand, Skims used billboards across Los Angeles and New York City to feature some of their biggest supporters and customers.
Potential people reached on Instagram
SKIMS utilized bulletins and walls throughout West Los Angeles to celebrate the one year anniversary of the brand.
Creative was a nod to the fans that have been with SKIMS and Kim Kardashian-West since the beginning. The bulletins and walls featured some her biggest fans wearing the product!
The campaign drove a lot of positive conversation on social with Kim Kardashian-West sharing it with her over 187 million Instagram followers an several news outlets picking up the story.
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