WE DROVE OVER 19,000 USERS TO GROCERY STORES IN THE SAN FRANCISCO AREA.
Through the use of OOH and OUTFRONT's Mobile Network, we helped Revive Kombucha target the San Francisco and Sacramento area to bring awareness to their new product. OOH helped drive shoppers to Safeways and local grocery outlets where the product was sold.
INSIGHTS
RESULTS
1.7M
Impressions delivered
3608
Clicks
20K
Store visits
STRATEGY & TACTICS
THE FACTS
Strategically Placed
OOH placements in one of San Francisco's busiest BART station, Montgomery Station. Added impact with system wide coverage on both BART and Sacramento Metro as well as Poster showings in the Bay Area. Hand-picked Digital Bulletins.
Dynamic Landing Page
Included branding and directions to the closest grocery locations with Revive Kombucha in stock.
Proximity & Behavioral Targeting
Geofenced hand-picked OOH locations, selected zip codes and the downtown SF area. Selected audiences to reach young active professionals who shop at grocery stores.
SOURCE: OUTFRONT MOBILE NETWORK
DISCLAIMER: OF COURSE, THE RESULT OF ANY CASE STUDY ARE SPECIFIC TO ITS FACTS. WE CAN’T GUARANTEE THAT ANY OTHER CAMPAIGN WILL DRIVE SIMILAR RESULTS, INCLUDING INCREASED TRAFFIC, END-USER ACTIVITY (CLICK-THROUGH OR SECONDARY-ACTION RATES), OR REVENUE.
United States
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