WE SAW A 33% LIFT ABOVE THE MOBILE ALONE SAR BENCHMARK
Being a state funded school, Porterville College wanted to target specific areas of the county to increase enrollment for the upcoming academic school year.
LIFT IN SAR
TOTAL MOBILE IMPRESSIONS
Utilizing bulletin and poster media throughout the greater Porterville area.
5 mile geofence around OOH assets as well as Porterville College. Additionally, zip code targeting for 4 target zip codes in the surrounding area.
Included branding, directions to the campus, click-to-call, and a direct link for visitors to enroll.