WE DELIVERED OVER 4.7 MILLION IMPRESSIONS FOR OAKLAND COUNTY HEALTH DIVISON
The Oakland County Health Division provides health services for the public, businesses, and educational communities. The OCHD identifies real public health issues affecting the community and addresses needs with cost effective services. Their mission is to protect the community through health promotion, disease prevention and protection of the environment.
INSIGHTS
RESULTS
245K
Mobile Impressions
3.34%
Mobile SAR
3.1M
Roadside Impressions
SOURCE: OUTFRONT MOBILE NETWORK
DISCLAIMER: OF COURSE, THE RESULT OF ANY CASE STUDY ARE SPECIFIC TO ITS FACTS. WE CAN’T GUARANTEE THAT ANY OTHER CAMPAIGN WILL DRIVE SIMILAR RESULTS, INCLUDING INCREASED TRAFFIC, END-USER ACTIVITY (CLICK-THROUGH OR SECONDARY-ACTION RATES), OR REVENUE.
STRATEGY & TACTICS
THE FACTS
Strategically Placed
Roadside media that is situated on major surface streets, along with suburban neighborhood transit media, provided a local reach to audiences throughout the duration of the campaign.
Proximity Targeting
Geofenced targeted locations across Oakland County.
Dynamic Landing Page
Included branding, click-to-call, and link to learn more about Hep A to drive secondary actions.
United States
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