MM. LaFleur

MM. LaFleur

WE SECURED LIFT IN SEARCH FOR MM.LAFLEUR WITH TRANSIT ADVERTISING

MM.LaFleur wished to drive brand awareness and website traffic for their Bento Box clothing delivery service in New York City and Boston.

INSIGHTS

RESULTS

170%

INCREASE IN SEARCH IN BOSTON

140%

INCREASE IN SEARCH IN NYC

SOURCE: YAHOO FINANCE, 2018

DISCLAIMER: OF COURSE, THE RESULT OF ANY CASE STUDY ARE SPECIFIC TO ITS FACTS.  WE CAN’T GUARANTEE THAT ANY OTHER CAMPAIGN WILL DRIVE SIMILAR RESULTS, INCLUDING INCREASED TRAFFIC, END-USER ACTIVITY (CLICK-THROUGH OR SECONDARY-ACTION RATES), OR REVENUE. 
STRATEGY & TACTICS

THE FACTS

Strategically Placed

MM.LaFleur utilized transit OOH to reach the professional woman as she traveled to and from work.

Data Driven

MM.LaFleur partnered with Good Apple Digital to determining the effectiveness of their OOH. Good Apple tracked the brand train’s ability to drive brand searches, site visits, and unique web visits.

Client Praise

"We were excited to see the increase in brand interest during this campaign and look forward to turning to OUTFRONT Media and Good Apple for another campaign in Q4 2018." -Michiel Maes, CFO MM.LaFleur

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