Framebridge

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Framebridge

Download Case Study

WE INCREASED AWARENESS AND WEB TRAFFIC FOR FRAMEBRIDGE

Framebridge wanted to increase brand awareness and drive new customers to their stores in Bethesda and Washington, DC as well as online. OOH advertising was added to their media plan to reach local professionals during their daily commutes.

INSIGHTS

RESULTS

750K

Impressions

1.9K

Clicks

SOURCE: FRAMEBRIDGE

DISCLAIMER: OF COURSE, THE RESULT OF ANY CASE STUDY ARE SPECIFIC TO ITS FACTS. WE CAN’T GUARANTEE THAT ANY OTHER CAMPAIGN WILL DRIVE SIMILAR RESULTS, INCLUDING INCREASED TRAFFIC, END-USER ACTIVITY (CLICK-THROUGH OR SECONDARY-ACTION RATES), OR REVENUE.

STRATEGY & TACTICS

THE FACTS

Strategically Placed:

Framebridge utilized a layered OOH media approach with above and below ground media. They strategically placed Ultra Super Kings, Bike Share, Digital Liveboards, 2-Sheet posters and Mobile Geofencing to reach their target audience in specific locations.

Proximity Targeting:

We geofenced over 20 locations to reach their target audiences on their mobile devices again after seeing the OOH ads.

Campaign Success:

“This was our first OOH campaign and we had no idea what to expect. Based on the positive results and anecdotal support we received, we’ve already booked another campaign to run in Q4 2020.”

- Jeannie O’Reilly, Director of Marketing Acquisition, Framebridge

CASE STUDIES

ADDITIONAL CASE STUDIES

Thank you!