WE DROVE BRAND AWARENESS AND WEBSITE TRAFFIC FOR ENCORPS
EnCorps STEM Teachers Program was looking to recruit STEM industry
professionals with at least 1 year of professional experience to make a
transition to teaching middle or high school in the San Francisco Bay Area.
They were looking to increase overall brand awareness and their candidate
recruitment numbers.
STRATEGY & TACTICS
THE FACTS
Strategically Placed
EnCorps utilized five posters in the San Jose
area to reach the community and promote their recruitment
efforts.
Creative Excellence
Designed by the award winning
OUTFRONT Studios team, the creative was simple, inspiring,
and had a call to action.
Campaign Success
“We did see double the number
of website visitors in the locations in which we placed
the billboards from this year to the same time last
time period. We also very happily exceeded our
applications started and signed Teaching Fellows
for the same time for all previous fiscal years. We
were also really impressed with the quality of the
artwork the team provided!”
United States
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