WE GENERATED OVER 4 MILLION IMPRESSIONS FOR DEVICE PITSTOP
Device Pitstop is a small business with two locations in the Minnesota metro area. Their annual goal is to promote brand awareness of their core service areas and increase in-store visits year-over-year. Additionally, they target students and parents looking for technology upgrades between the areas of Maple Grove and Albertville, Minnesota.
INSIGHTS
RESULTS
4.2M+
Adults 18+ impressions
821K+
Adults 18-29 impressions
SOURCE: GEOPATH
DISCLAIMER: OF COURSE, THE RESULT OF ANY CASE STUDY ARE SPECIFIC TO ITS FACTS. WE CAN’T GUARANTEE THAT ANY OTHER CAMPAIGN WILL DRIVE SIMILAR RESULTS, INCLUDING INCREASED TRAFFIC, END-USER ACTIVITY (CLICK-THROUGH OR SECONDARY-ACTION RATES), OR REVENUE.
STRATEGY & TACTICS
THE FACTS
Strategically Placed
Device Pitstop used a combination of static and digital bulletins to highlight key sales pushes such as back to school and the 2020 holiday season. By targeting their core service areas with bulletin locations, Device Pitstop was able to reach their audiences.
Creative Excellence
Device Pitstop entrusted STUDIOS, OUTFRONT’s in-house design agency, to develop clean, compelling creative. The campaign artwork clearly conveyed their value proposition and playful brand.
Client Praise
“For the last six years, the store’s most effective marketing has been billboards along busy highways that are near the retail store. When we look at cost per new customer, OUTFRONT is our most cost-effective marketing tactic. They truly care about my company!”
United States
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