Byblos
Cafe

Byblos
Cafe

OOH DROVE FOOT TRAFFIC AND INCREASED ONLINE BRAND SEARCHES

Byblos Cafe was looking to increase sales by driving more people into their restaurant. Additionally, they wanted to increase online engagement via Google Search.

INSIGHTS

RESULTS

200%

Increase in Google searches

28M

A 18+ Impressions Multiple Flights

SOURCE: BYBLOS CAFE

DISCLAIMER: OF COURSE, THE RESULT OF ANY CASE STUDY ARE SPECIFIC TO ITS FACTS. WE CAN’T GUARANTEE THAT ANY OTHER CAMPAIGN WILL DRIVE SIMILAR RESULTS, INCLUDING INCREASED TRAFFIC, END-USER ACTIVITY (CLICK-THROUGH OR SECONDARY-ACTION RATES), OR REVENUE.

STRATEGY & TACTICS

THE FACTS

Strategically Placed

Byblos wanted to reach on-the-go consumers in their general trade area with one rotary bulletin. After seeing immediate success, they increased their program which included a high-impact perm and multiple rotary bulletins.

Creative Excellence

Byblos was able to grab their audience's attention by giving new dimension to their brand and standing out by adding extensions.

Client Praise

“As soon as my billboards went up, business immediately started to increase. I firmly believe that OUTFRONT helped my restaurant and catering business grow.”

- Joe Khraim, Owner

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