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 United Restoration

​​Case Study

United Restoration Billboards in Miami - Fort Lauderdale
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"It was frightening at first, engaging in an advertising medium we had never explored, but once we made a leap of faith – we noticed that our brand awareness was growing incrementally to a place where today almost all of our clients have told us they saw us on a billboard.”​​​

Explore Case Study in Detail
  • Highlights
  • Details
  • Rationale
  • Results

Highlights

"It was frightening at first, engaging in an advertising medium we had never explored, but once we made a leap of faith – we noticed that our brand awareness was growing incrementally to a place where today almost all of our clients have told us they saw us on a billboard.”

Details

United Restoration utilized Billboards on major highways to reach a significant portion of the General Market for Miami-Fort Lauderdale, Florida. 

Rationale

United Restoration wanted to increase brand awareness and chose OOH as their medium to reach this goal. They chose billboard locations they knew would provide them with a high reach and frequency placing them in sight of hundreds of thousands of motorists each day and assuring them an increase in brand awareness.

Results

"Beyond the increase of phone calls and clients we obtained by way of our billboard campaign, more valuable is the brand recognition we obtained by being in front of millions of motorists on a daily basis. We stress the importance of not searching for the “cheapest” billboard, but rather – developing a relationship with a company like Outfront with a strong and committed team of creative artists and strategists, and an incredible account executive, to help your company grow.​"

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