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 Scotts One Hour

​​Case ​Study

Scott's One Hour Billboard
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"The results were staggering! The phone calls started coming in and people were commenting on the billboards. When asked how she heard of Scott's One Hour a caller said, "...your billboards are hard to miss, they're everywhere!".  

Explore Case Study in Detail
  • Highlights
  • Details
  • Rationale
  • Results

Highlights

For many years Scott's relied on TV to build their brand but when they tried billboards they were happier with the results. OUTFRONT offered competitive pricing and gained Scott's trust with professional and trustworthy service.​

Details

Scott's One Hour purchased bulletins in Tampa. They chose two iconic bulletins directly across the road from one another on a well traveled artery. They also bought additional boards that were scattered throughout the market. Each board showcased their brand and echoed the look of their trucks.

Rational

Placing Iconic boards across the road from one another got them noticed and increased the awareness of their brand.

Results

"​The results were staggering! The phone calls started coming in and people were commenting on the billboards. When asked how she heard of Scott's One Hour a caller said, "...your billboards are hard to miss, they're everywhere!".

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