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 Nick's Furniture

Case Study

nick's furniture out of home advertising in phoenix, arizona
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"After investing in this advertising, I have found that the ROI is a great value!"

William, Nick's Furniture

Explore Case Study in Detail
  • Highlights
  • Details
  • Rationale
  • Results

Highlights

Nick's Furniture successfully utilized OOH to increase sales and brand awareness.

Details

Audience: Adults

Media Mix: Digital Bulletins, Posters

Market: Phoenix

Rational

By utilizing OOH, sales increased by 2.7% for billboard activity and financing increased by 35%. Website sales also increased by 11% and web traffic increased by 16%.

Results

"The campaign reached the targeted audience. Having the campaign run where it did, gave us an advantage as we were the only campaign for our product for some time."

William, Nick's Furniture

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