“Our OOH campaign created a big splash about CorePower Yoga coming to Clarendon and reached our internal goal of 200 Founding Black Tag Members by opening day!”
Claire EwingNew Studio Coordinator, CorePower Yoga
CorePower Yoga dominated Arlington, Virginia the weeks leading up to their new studio opening. Bus and rail media was utilized to reach the targeted millennial population and generate increased buzz around town.
Bus and rail media was used to generate and build brand awareness of CorePower Yoga studio opening in Clarendon and introduce the brand into a new market.
OUTFRONT Media OOH has “great total market coverage, large frequency of message and reach.”