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 Anytime Fitness

Case Study

anytime fitness out of home advertising in phoenix
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"When we offer our specials on the digital billboards we see an increase in foot traffic through the gyms and thus more signups occur."

Branden, Anytime Fitness

Explore Case Study in Detail
  • Highlights
  • Details
  • Rationale
  • Results

Highlights

"We have used OUTFRONT for over 2 years. The billboards have been very useful for giving us brand awareness. OUTFRONT is easy to work with, and they provide good value."

Details

Audience: Adults

Media Mix: Posters, Bulletins

Market: Phoenix

Rational

Anytime Fitness wanted to alert the surrounding areas about their locations and the amenities they offer. OOH has been extremely useful and helpful in creasing our brand awareness around the Phoenix Metro area.

Results

"When we offer our specials on the digital billboards we see an increase in foot traffic through the gyms and thus more signups occur."

Branden, Anytime Fitness

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